Smart Startups: What Every Entrepreneur Needs to Know—Advice from 18 Harvard Business School Founders

Catalina Daniels and James Sherman, Harvard Business School classmates turned successful entrepreneurs and investors, interview 18 HBS graduates who founded companies like Blue Apron, Rent the Runway, and Gilt.

The book debunks myths of innate genius or lightning-bolt ideas, emphasizing a replicable process: deliberate ideation, lean validation, careful scaling, strategic fundraising, and building resilient companies through persistence and adaptability.