Farm Don't Hunt
Definitive Customer
Book • 2016
In "Farm Don't Hunt," Guy Nirpaz and Fernando Pizarro delve into the strategies of customer success, emphasizing the importance of nurturing customer relationships to foster loyalty and retention.
The book provides practical advice and frameworks for businesses to understand and address customer needs effectively.
It explores the concept of value nurturing, highlighting how to communicate the value proposition of a product or service to customers.
The authors offer insights into building strong customer relationships, improving customer retention, and ultimately driving business growth.
The book is a valuable resource for businesses of all sizes seeking to enhance their customer success strategies.
The book provides practical advice and frameworks for businesses to understand and address customer needs effectively.
It explores the concept of value nurturing, highlighting how to communicate the value proposition of a product or service to customers.
The authors offer insights into building strong customer relationships, improving customer retention, and ultimately driving business growth.
The book is a valuable resource for businesses of all sizes seeking to enhance their customer success strategies.
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Arvid Kahl
Episode 166: Continuous Product Validation with Arvid Kahl
