#2029
Mentioned in 1 episodes

Eternal Pursuit of Unhappiness: Being Very Good Is No Good, You Have to Be Very, Very, Very, Very, Very Good

Book • 2009
This book, influenced by David Ogilvy's ethos, focuses on eight habits of highly creative communities: courage, idealism, curiosity, playfulness, candor, intuition, free-spiritedness, and persistence.

It emphasizes the importance of these virtues in fostering a culture of innovation and success within an organization.

The book is a roadmap for the desired organizational culture at Ogilvy & Mather, highlighting the need for divine discontent and continuous improvement to achieve excellence.

Mentioned by

Mentioned in 1 episodes

Mentioned by the podcast host in relation to the concept of 'divine discontent' and its relevance to Walt Disney's work ethic.
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#346 How Walt Disney Built Himself

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