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Mentioned in 1 episodes

The Hype Handbook

Book •

Mentioned by

Mentioned in 1 episodes

Mentioned by
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Dave Stachowiak
as a book exploring how to use hype effectively for personal branding.
568: How to Attract Attention, with Michael F. Schein
Mentioned by
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Jeff Brown
as a book on marketing and branding.
359: How to Make Your Family Business Last with Mitzi Perdue

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