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Mentioned in 1 episodes
More Words That Sell
Book • 2003
Richard Bayan's "More Words That Sell" is a valuable companion to his original work, offering an expanded collection of high-impact words, phrases, and slogans for advertising writers.
The book's convenient categorization and cross-referencing system helps writers target specific niches and fine-tune their copy for desired effects.
Bayan's insightful commentary and practical examples make the book both informative and entertaining.
The book's enduring popularity is a testament to its practical value and enduring usefulness.
It's an indispensable tool for anyone involved in advertising copywriting.
The book's convenient categorization and cross-referencing system helps writers target specific niches and fine-tune their copy for desired effects.
Bayan's insightful commentary and practical examples make the book both informative and entertaining.
The book's enduring popularity is a testament to its practical value and enduring usefulness.
It's an indispensable tool for anyone involved in advertising copywriting.
