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The Business Monetization Playbook
Book • 2025
The Business Monetization Playbook is a comprehensive resource that outlines various strategies for monetizing a business.
It is designed to help both startup founders looking to scale and established business owners aiming to optimize their revenue streams.
The playbook covers key aspects such as pricing and packaging, upsell and cross-sell strategies, personalization, and experimentation.
It also discusses different monetization models, including transactional, subscription, SaaS, ad-supported, and affiliate models.
Developed by the expert teams at HubSpot and My First Million, this resource distills years of experience and millions in revenue into actionable steps for achieving sustainable profitability.
It is designed to help both startup founders looking to scale and established business owners aiming to optimize their revenue streams.
The playbook covers key aspects such as pricing and packaging, upsell and cross-sell strategies, personalization, and experimentation.
It also discusses different monetization models, including transactional, subscription, SaaS, ad-supported, and affiliate models.
Developed by the expert teams at HubSpot and My First Million, this resource distills years of experience and millions in revenue into actionable steps for achieving sustainable profitability.