#33810
Mentioned in 1 episodes
How to Advertise
Book • 1976
This book provides insights into building brands and businesses through effective advertising.
It includes updated chapters on generating creative ideas, integrated communications, internet advertising, and the digital world, along with numerous advertising examples and case histories.
The authors offer practical advice on navigating the evolving marketing landscape.
It includes updated chapters on generating creative ideas, integrated communications, internet advertising, and the digital world, along with numerous advertising examples and case histories.
The authors offer practical advice on navigating the evolving marketing landscape.
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Mentioned in 1 episodes
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David Senra
405 snips
#189 David Ogilvy (The book I've given as a gift the most)
