

Unmistakable: Why Only Is Better Than Best
Book • 2018
In 'Unmistakable: Why Only Is Better Than Best,' Srinivas Rao challenges the conventional pursuit of being the best by advocating for creating work that is uniquely yours—work that cannot be replicated or compared.
Drawing from his own journey of leaving a soul-crushing job to pursue his passion and insights from over 500 interviews with creative leaders like Seth Godin and Tim Ferriss, Rao inspires readers to define success on their own terms and become unmistakable.
The book emphasizes that unmistakable work transcends competition because it is singular and original, much like the art of Banksy or films by Tim Burton.
Drawing from his own journey of leaving a soul-crushing job to pursue his passion and insights from over 500 interviews with creative leaders like Seth Godin and Tim Ferriss, Rao inspires readers to define success on their own terms and become unmistakable.
The book emphasizes that unmistakable work transcends competition because it is singular and original, much like the art of Banksy or films by Tim Burton.
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as a book he wrote and got a book deal with Penguin two years ago.


Srini Rao

181: Srini Rao - How To Be Unmistakably Creative



