#9427
Mentioned in 3 episodes

Customer Centricity

Focus on the Right Customers for Strategic Advantage
Book • 2012
Author
Peter Fader

Mentioned by

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 Ben Owden
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 Chip Klose
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 Nick Hague
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 Peter Fader

Mentioned in 3 episodes

Mentioned by
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Ben Owden
 as the author of the book.
11 snips
0079 - Stop Wasting Money, Focus on Your Most Profitable Customers ft Peter Fader
Recommended by
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Chip Klose
 as a valuable resource for understanding customer centricity and its application to restaurants.
Talking Customer Centricity with Wharton Professor, Peter Fader (ENCORE)
Mentioned by
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Nick Hague
 as one of the books written by
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Peter Fader
 on customer centricity.
#20: How to Become More Customer-Centric (with Peter Fader, Co-Founder, Author and Keynote Speaker)

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