The great Beanie Baby bubble

The book tells the story of the Beanie Baby phenomenon, which became one of the most extraordinary consumer crazes of the 1990s.

Without any advertising or big-box distribution, Ty Warner, an eccentric college dropout, created a billion-dollar industry.

The book delves into the rise and fall of the Beanie Baby market, highlighting the role of eBay and the obsessive behavior of collectors.

It also explores the enigmatic life of Ty Warner, including his personal relationships and business strategies.

The author draws on numerous interviews with former Ty Inc. employees, Warner's family members, and collectors to paint a comprehensive picture of this speculative mania and its consequences.